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Venture Description, Benefits & Value Proposition

CLASS TWO: VENTURE DESCRIPTION, BENEFITS & VALUE PROPOSITION

Objectives

• Understand all aspects of Venture Description. Explore the value of your venture. Share Homework feedback experiences

Sample Video

Key Concepts

• Venture Descriptions describe the details of your business and should include features and benefits.
• Value propositions describe the most important benefits and should solve your customers/audience’s problems.

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ABOUT US

The AIR Institute is an empowering ecosystem that provides artists, businesses and communities the tools, resources, and support to learn, connect, and succeed.

The AIR Institute merges the creativity of the arts with the innovation of business to raise the value of arts and creativity in all our communities.

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8003 Clearfield Road
Frederick, Maryland 21702
Phone: 301-898-2058
Email: info@airInstitute.org

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